Heat-Timer® Corp. Partners with WIN Marketing Group for Digital Brand Development and Website Re-engineering
Heat-Timer® corporation has announced a partnership
with the WIN Marketing Group (WINM) of Boonton Township New Jersey, to
redesign their website, increase their search visibility and implement a
digital brand marketing program. The new website can be viewed at: https://www.heat-timer.com/ .
Heat-Timer® is a premier maker of advanced
heating and domestic hot water controls in the USA. Their product line includes
wireless, internet based control systems and sensors, as well as sophisticated
motorized valves. Heat-Timer controls are unique in the industry for their
ability to learn the heating characteristics of a building and optimize boiler
control for maximum energy savings.
“We chose the WIN Marketing Group because they were
able to understand our product line, and are able to speak intelligently to the
B2B marketing of our products in the channel,” notes Vinny Clerico vice
president of sales. “They bring a both an engineering and a marketing mindset
to bear and have a comprehensive service offering, which will roadmap for
future initiatives.”
WINM Marketing Program For Heat-Timer®.
WINM was engaged to do the web design and
implementation, as well as provide all the copywriting and SEO operations for
the new business initiative. WINM reviewed and did extensive background
research on the competitive environment for New Jersey commercial heating
controls and designed a custom solution that leveraged our technical
copywriting, graphic design, and our ability to translate complex product
offerings into simple, compelling concepts that can be used for broad marketing
and brand development.
As a result of detailed competitive analysis, WINM
created unique, SEO optimized page content catering to the unique and diverse
product offering of the company. These custom pages and graphics developed by
WSI include content for:
- Boiler Control Systems
- Motorized Valves
- Energy Management Systems
- HVAC Controls
- Hydronic Heating Controls
The marketing program that WINM has implemented for
Heat-Timer® includes organic Search Engine Optimization, content marketing and
social media advertising. WSI’s SEO Program will also produce quality blog,
graphic, social media and video content to syndicate on external web properties
including Medium, WordPress, Weebly and Blogspot in addition to several
other WSI proprietary content
distribution platforms.
For more information on Heat-Timer® visit https://www.heat-timer.com
For more information on the WIN Marketing Group
visit https://www.winm-nj.com
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